Destination Chandon
A Sparkling Success
When you think of Sparkling, Chandon comes to mind, and if you’re lucky… to mouths too. After a major global rebrand, one of the world’s biggest names in bubbles approached Upstairs Yellow to create a range of gifts and trade tools that would help elevate the everyday ordinary into the extraordinary.
From hand-fans to tote bags, menus to signage, every detail on every product was carefully considered and expertly crafted. Manufactured both locally in Melbourne and offshore as far away as Mexico, where we partnered with a traditional hat factory to hand weave and sew naturally harvested dried palm straw grass to make our stunning Chandon hats.
Custom made picnic boxes with subtle blind embossed Chandon logos were manufactured in Australia and finished with a European hard wax to repel stains and spills. A hand-made, full-grain leather strap with brass rivets allowed for easy carrying.
Every product’s colour had to be a true representation of Chandon ‘Skyvory’. This meant custom dyeing the recyclable yarn used to make exceptional outdoor pieces including Umbrellas and Cushions.
The centrepiece of the product suite was a unique Chandon Bar Cart made of shatterproof fluted acrylic and custom designed cantilevered wheels. Featuring a inlaid logo ribbon and a hidden hanging rack for glass storage, the cart was as effortlessly manoeuvrable as it was beautiful.
From first sketch to final fulfilment, Upstairs Yellow delivered strong brand visibility and desirability for a new range of Chandon products. So much so that we received additional
